THE BRAND: Innovative skincare for teens.

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THE BRIEF: Communicate that teen skin is different. Oil created in the skin causes spots to form, but not many know this. We need to communicate that Freederm contains the right stuff to combat the causes of teenage spots. 

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THE IDEA: Show Freederm in action. We created three videos which hammer home oil causing spots, and niacinamide combating oil. 

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